I used to hate the show and thought it was stupid. Of course I never actually watched it and gave it a chance.

Then TV Land was airing marathons of it and that annoyed me, but then the weekend happened.

I was bored. Nothing was on so I sucked it up and watched the show. I love doctor shows (crazy about ER, at least until 2002), so realizing this was a doctor show and was comical, I decided to watch more and more.

By the time the marathon was over, I was upset at myself for having missed a good many episodes from throughout the week.

I have seen Hallmark air some morning episodes on the weekends in the past, not a consistent thing though.

When I saw Hallmark airing 3 hours worth instead of 2 hours, I had a feeling something was going to come along and change things, for the worse.

ION got strong weekend numbers from ‘M*A*S*H’, or at least better than the weekday primetime slots it aired it in. ‘M*A*S*H’ got ION its best ever Sunday night numbers during the 2008-09 season (especially when they aired those 8-episode marathons). With that level of success, its just puzzling that ION seem to have buried the series away during the 2009-10 season, more often airing it in daytime, and making the choice to go for a Sunday line-up of theatrical movies, and of late ‘Shark’ encores.

Here are household averages for the various primetime slots that ION utilized ‘M*A*S*H’ in during the 2008-09 season:

Sunday 8:00 pm 0.5/1%
Sunday 8:30 pm 0.5/1%
Sunday 9:00 pm 0.5/1%
Sunday 9:30 pm 0.5/1%
Sunday 10:00 pm 0.5/1%
Sunday 10:30 pm 0.5/1%
Saturday 10:00 pm 0.5/1%
Saturday 10:30 pm 0.5/1%
Saturday 8:00 pm 0.4/1%
Saturday 9:30 pm 0.4/1%
Sunday 7:00 pm 0.4/1%
Sunday 7:30 pm 0.4/1%
Saturday 8:30 pm 0.3/1%
Saturday 9:00 pm 0.3/1%
Wednesday 10:30 pm 0.3HH/1%
Thursday 8:00 pm 0.3/1%
THursday 10:30 pm 0.3/1%
Friday 10:30 pm 0.1/0%